Legrand: Innovation Strategy

Using design thinking methods to identify new opportunities for a company in transformation.

Having assembled an impressive portfolio of companies and brands in the North American market, Legrand engaged Essential to add design thinking perspectives to their strategic planning efforts. Over a number of years and projects, Essential worked with Legrand management to identify market trends, social trends, and design trends, and then frame business and product opportunities to leverage the companies’ combined technical, marketing and operational strengths. As a forward-thinking organization, Legrand used design for strategic advantage. They combined strengths across the business, created new product platforms, and established frameworks for sustainable competitive advantage.